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We are closing.
This has not been an easy decision (and there have been a few of these recently), but we have made the difficult decision to close Be Kind Beauty for now.
Well, that’s not strictly true. Although, this is a huge step towards equality in the production of products and in particular cosmetic, it does not mean that animal testing has been entirely banned and unfortunately, some of the information you read could be misleading.
Animal testing can still...
7% of people didn’t realise that animal testing was still carried out to this day and only 49% of the people in the survey were aware of the processes involved in animal testing