Vegan and Cruelty Free Beauty Dupes

The Best Vegan & Cruelty Free Beauty Dupes

It wasn’t that long ago that trying to find vegan and cruelty-free beauty was, to be honest, a bit of a challenge. You had to spend hours looking through the ingredients listed on the packaging of your favourite products to try and see if they contained anything that you wished to avoid. Not only that, trying to figure out just what some of the ingredients were was a total minefield. However, now we have seen a shift. Most of us are now more aware of the things that we put into our bodies and onto our skin. Many want to avoid the harsh or synthetic chemicals which can be used to formulate cosmetics and instead wish to find more ethical and natural alternatives with plant-based ingredients. Over the last seven years, vegan skincare ranges have almost tripled and sales of vegan beauty products have seen a huge increase of over 175%. In 2020 Vegan Beauty was the biggest growing vegan sector with a huge 82% of all new vegan products released in the UK being some form of beauty products. 

For us, this is fantastic. It is the reason why Be Kind Beauty was born, to help showcase the amazing range of cruelty-free and vegan beauty products that are now on offer. Unfortunately, though, these amazing new brands still struggle to showcase their products and fight through the endless marketing campaigns of huge international cult beauty products and brands. Although their clever marketing campaigns and beautiful product imagery makes these titans in the beauty world seem like the must-have products, often they are usually full of harmful chemicals and fillers. Smaller companies find it hard to break through as they simply cannot afford to keep up with the huge marketing budgets of the large beauty conglomerates. However, in many ways, their products are far more effective and better for you all-round.

So, here we have listed some of the best vegan and natural alternatives to some of the most popular and frequently bought beauty products. 

NARS Cosmetics Blusher – Instead – Bellapierre Cosmetics Compact Blusher

NARS Blusher is one of the best know cosmetic products in the beauty industry. They are self-proclaimed as the ultimate authority in blush, with NARS offering the industry’s best-selling, most iconic shades for cheeks. However, NARS is not cruelty-free with the company paying or allowing animal testing when required by law. NARS also sells its products to mainland China where most imported beauty products are required to be tested on animals. 

Instead, try Bellapierre’s 100% Mineral Blusher. Talc-free, paraben-free, and suitable for all skin types and conditions this blusher is the perfect dupe. Bellapierre creates all of its products through natural minerals and they have a huge range of beautiful natural shades. These award-winning, creamy, non-comedogenic (doesn’t cause blocked pores) Mineral Blushes give you a beautiful, healthy flush that looks natural.

MAC Lipsticks – Instead – Jane Iredale Triple-Luxe Long-Lasting Natural Lipstick

MAC cosmetics are one of the biggest cosmetics producers and retailers in the industry. Like NARS, however, they do allow animal testing when required by law and they also do use animal-derived ingredients in many of their products. In their lipsticks for instance they use carmine, a common colourant, produced from crushed beetles. Additionally, MAC uses a variety of synthetic chemicals in their products including parabens and silicon (renowned for blocking pores and causing irritation). 

A Vegan alternative for MAC Lipstick, is the Jane Iredale True Luxe Lipstick. Certified cruelty-free under the leaping bunny programme as well as by PETA, Jane Iredale revolutionised clean beauty. Every product produced by Jane Iredale is carefully thought out to ensure that all the ingredients used have a little impact as possible on both our bodies and on the environment. So this long-lasting luxury lipstick is a perfect dupe for any of MAC’s Lipsticks, and with 15 different shades, there is a look for anyone.

Clinique Take the Day Off Cleansing balm – Instead – Evolve Gentle Cleansing Melt

Clinique, owned by Estee Lauder, like the other companies above also test their products on animals when required to by law as they also sell to mainland China. Although the Take the Day Off cleanser has a cult following and is used by millions of women worldwide, there is a much more ethical alternative. 

Evolves Gentle Cleansing Melt is a stunning organic and natural cleanser with a beautiful scent. This luxurious cleansing balm contains nourishing organic baobab oil that helps to soothe and hydrate the skin. Natural sugar extracts gently cleanse, when combined with water it turns the balm into a creamy milk that rinses away clean, leaving your skin clean, calm and hydrated. The best part is that all of Evolves products have organic certification and are carefully produced by hand in the UK with the origin of all its vegan ingredients being traceable.

L’Oreal Revitalift Hyaluronic Acid Serum – Instead – Skin & Tonic Plump Up Hydration Serum

L’Oreal has made a clever statement about its animal testing policy. Although they claim that they do not condone animal testing, nor, do they any longer test any of the ingredients used in their products or the products themselves on animals. They do still state that they allow external parties and governments, such as China, to test their products on animals. Does this, therefore, means that L’Oreal is greenwashing? They are not really sticking to their statement that they are “no longer testing its ingredients on animals and no longer tolerates any exception to this rule” as they are not willing to try and prevent animal testing of their products. L’Oreal also claims that their products are 100% vegan, which to be fair, seems to be the case in that they don’t contain animal ingredients. However, this is not to say that there aren’t other brands out there who are truly honest and stand by their convictions of being cruelty-free and vegan. This brings us nicely onto our ethical alternative to Hyaluronic Acid, Skin & Tonic’s Plump Up Hydration Serum.

The Skin & Tonic Plump Up Hydration Serum is a silky-smooth serum that plumps, protects and firms your skin for a fresh, radiant glow. It combines the ultra-hydrating hyaluronic acid, revitalising glycogens and nourishing prebiotics all of which are natural and 93% organic. Simple and effective ingredients that are kind to your skin, cruelty-free and vegan. Perfect!

Neutrogena Hydro Boost Water Gel Moisturiser – instead – Green People Nordic Roots Apple Complex Moisturiser  

Neutrogena, owned by Johnson & Johnson, like everything above, continue to allow their products to be tested on animals when required by law. Although Neutrogena state that they try to not use animal ingredients in their products, many of their product lines do still contain animal ingredients like lanolin, made from the fat in lambswool, and stearic acid, made from pork or beef tallow. Now, the Hyrdo Boost water Gel in itself does not contain any animal ingredients and is actually fairly unreactive to your body, wouldn’t be nicer to support a smaller more ethical brand than Johnson & Johnson? 

Instead, why not try Green Peoples Nordic Roots Apple Complex Moisturiser? Green People is an award-winning ethical brand that specialises in cruelty-free and organic skincare. This gentle moisturiser is concentrated with naturally nourishing plant extracts that work in harmony with the skin’s pH balance. The juicy Apple Cellular Water helps to boost skin elasticity and gives your skin a natural and authentic glow.